Saturday, March 24, 2012

Are You A Roxy Girl? (If You Are, You'll Win $5,000, Two Amazing Trips, and More!)

Roxy, the ubiquitous lifestyle brand that takes it roots from surfer culture, is "on the hunt for  the most intriguing, fun, engaging, daring, and media-savvy girls in the world to experience a life-changing adventure." They're looking for THE girl to be the face and voice of Roxy.  They want THREE Roxy Girls, to be exact. 

And what exactly is a Roxy Girl?  “Roxy girls are unmatched. Full of energy and a genuine love for the world, we radiate optimism and warmth. We are kind-hearted, generous, and love to have fun. We dream big. We are always up for a challenge and down for a good adventure. We dare to be more. Do you?”

Maki-join na!
If you're answer is a resounding "YES!", then head on over to and submit 2 or 3 photos and a short 150-word (max) essay, or a short video telling describing what makes you a Roxy Girl. The contest is open to all Filipinas between the ages of 18 and 28 who wish to experience  once-in-a lifetime opportunity to live the life of a Roxy girl. Applications must be submitted by April 23, 2012. Contest ends June 15th, 2012, when Roxy will announce the three chosen girls. The fans (you!) and the Roxy judging panel will ultimately select the three winners. The Roxy judging panel consists of one Roxy marketing official per region and one Roxy Pro Surfer.

If being singled out as a Roxy Girl isn't exciting enough, wait till you find out what other awesome prizes await the winners:

Wouldn't you just love to be on that (plastic) couch?
  • A trip to Biarritz, France for the Roxy Pro Surf Competition (departing on July 9, 2012 and returning on July 16, 2012). Airfare and hotel accommodations included
  • Meet the Roxy pro athletes
  • Receive up to $5,000 USD
  • Be outfitted in head-to-toe Roxy products
  • Host Roxy video segments as be a face and voice for Roxy
  • Learn to surf in some of the best waves in the world
  • Get to know the Roxy Design Team
  • Jet set on a surprise trip #2 (it's amazing!) – airfare and hotel accommodations included

Learn more about being a Roxy Girl by visiting and

I can't join (booo!), but I will vicariously through you! Go Roxy Girls!
In case you're wondering, no, you don't need to be a surfer to join. According to Holly Monkman, Marketing Executive for SEA, “What is most important in being the ideal candidate is your spirit and attitude.  I suggest that the girls take a look at our website and our Facebook pages to view the photos and videos of our Roxy girls in order to get the real feeling of what the life of a Roxy girl is all about."

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